WORK > web | mobile
Lexus
As the first digital creative director for Lexus, I had the opportunity to work on dozens of websites and advertising campaigns. My creative direction on the first five versions of Lexus.com over a decade is what makes my experience unique. I'm a creative expert that can help make your brand look like a professional Fortune 500 company too.
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Brands need to look great on the web and smartphones
I design sites so they look great everywhere using "responsive design"
Dole
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The Dole Smoothie Shaker product itself is "interactive." Pour in juice, shake it and it's transformed into a cold, refreshing smoothie. Our team figured out how to demonstrate that using the mobile web and a smart phone's accelerometer. See how it works on an iPhone in the video.
Creative direction on banner and landing page campaigns were a big part of the work I did on the Dole digital account.
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TurboTax
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Unlock special mobile only content by scanning a code in a NYC taxicab. What else are you going to do during the commute? A partnership between NBC Universal and TurboTax provided the creative opportunity to provide unexpected content to passengers using the special in-cab TV monitors (Note: In the blink of an eye QR codes fell out of favor like a 1970's cassette tape. Not all tech trends are here to stay.)
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A Super Bowl size homepage takeover on Yahoo! From taxi cabs to desktops this TurboTax digital campaign had legs. This video is packed with everything we put inside this rich Turbo banner.
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